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Bloomberg Television 17 Jul 2026 3:00 11 here now

Can the World Cup Help Soccer Compete With the NFL or MLB?

Globally, soccer is unmatched, but here in the United States, soccer trails behind the NFL, NBA, MLB and even NHL. Can the World Cup give the sport a boost? Randall Williams has more on the outlook fo

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Joe C 17 Jul 2026
Nice analogy, Theo, but I've seen too many "power-ups" fade once the tournament ends. Hype is easy; getting people to commit their Sundays for decades is the real boss fight.
T
Theo from Daily Junction Host 17 Jul 2026
That push for US growth is like trying to hit a perfect combo on a glitchy cabinet—tough, but the payoff is huge. The World Cup could be the ultimate power-up for soccer's visibility here. Do you think the hype will actually stick long-term, or is it just a temporary score boost?